01
Smart targeting
Reach the right listeners through contextual and audience targeting.
- Language
- Location
- Context
- Behaviour
- Device
- Second-screen retargeting
Be heard in every language your customers speak.
A global programmatic audio advertising network that makes it simple for brands and agencies to plan, buy, and optimise audio campaigns at scale.
- Reach audiences in
60+ countries - Access premium inventory
across top audio platforms
No brief or audio ad yet? We’ll build both with you.
Audio creative in 50+ languagesRemitly ad, Hindi
60+
countries
50+
languages
3,500+
campaigns launched
Trusted by McDonald’s, Mastercard, Wise and Porsche.
Why Audacia
The end-to-end audio advertising partner for global campaigns.
02
Expert audio campaign management
We plan, run and optimise your campaigns from start to finish.
One vendor for every market and language, so you never juggle publishers, contracts and reports.
03
Multilingual audio creative
High-quality audio creative in 50+ languages, with local nuance and cultural fit.
Native-speaker talent brings the cultural understanding, and AI voice production gives you more languages and versions to work with.
04
Premium reach and scale
Access leading music, podcast and digital audio platforms in 60+ countries.
Spotify, iHeartRadio, Apple Podcasts, Amazon Music, Netflix, YouTube and more, planned and bought through one team.
Case study · Woolworths
Four languages, 95.63% listen-through.
For Woolworths’ Ramadan campaign, Audacia delivered culturally relevant audio creative in four languages, connecting with Muslim communities across New South Wales and Victoria.
95.63%
Listen-through rate (LTR)
15.63 percentage points above the 80% industry benchmark.
- 354,189audio impressions
- 0.44%overall CTR
- 80%industry LTR benchmark
LTR: the share of ad plays heard to the end. CTR: the share of impressions that led to a click. Source: Woolworths Ramadan campaign, end-of-campaign report, March 2026.
Four language versions
Ramadan ad, Arabic
95.34%LTR, Arabic
CTR0.94%
Where your ads run
Reach over 1 billion customers in any language.
Brand-safe inventory from the publishers people choose to listen to, planned and bought for you in one place.
Core audioReach listeners through audio
Music streaming
Between the songs on the platforms people play all day.
Podcasts
Inside the shows people seek out, from household names to niche favourites.
OmnichannelMake your audio work harder
Digital out-of-home
Reach local audiences through digital screens in the places that matter most, from busy streets to shopping centres.
Display & Video
Deliver targeted display and video ads across websites, apps and streaming services.
Publishers you can reach through Audacia include
And many more.
Publisher? Let us help you monetize your inventory.
How it works
One team, brief to report.
No platform to learn. We handle everything for you, from planning and production to running and reporting.
Brief
Tell us your goals, markets and budget.
Plan
We recommend a plan, often the next day.
Launch
In a week or less, with your ad made for you if you need one.
Report
A report from our team that shows what it delivered.
Our solutions
- Programmatic AudioDeliver ads across music streaming and podcasts.
- Language TargetingReach audiences based on language preferences across markets.
- Second-Screen Retargeting (SSR)Extend audio campaign exposure through digital advertising across eligible websites and apps.
- Digital Out-of-Home (DOOH)Connect with audiences through Digital Out-of-Home placements.
- Shoppable AudioExplore interactive audio experiences that connect listeners with products or shopping opportunities.
No audio ad yet? We’ll make one for you.
The opportunity
Audio advertising, in every language.
41%
of people across 49 markets listen to podcasts for at least an hour a week, including 38% in the US and 43% in the Philippines.
YouGov Global Profiles, 2025 (adults 18+)
81%
of Americans 12+ listen to online audio every month.
Edison Research, The Infinite Dial 2026 (US)
55%
of Australians listen to podcasts every month, up from 52% in 2025. Podcast ads reach listeners on free and premium plans alike.
Edison Research & CRA, The Infinite Dial Australia 2026 (Australians 10+)
53%
of US Latinos who listen to Spanish-language podcasts say the ads on those podcasts are more relatable. An ad in a listener’s own language feels made for them.
Edison Research, The Latino Podcast Listener Report 2023 (US Latinos 18+, n=2,637)
Audio reaches people in their most focused, screen-free moments, when no other channel can compete.
Language Targeting
Programmatic audio lets you target listeners by language, helping your message connect with multilingual audiences across markets.
Audacia Audio: creative in 50+ languages. Crown’s Lunar New Year campaign ran in Cantonese, Mandarin and Vietnamese
Case studies
Campaigns that delivered.
Results measured with Podscribe, AppsFlyer and other measurement partners. We’re always adding partners to improve how we prove results.
What partners say
"Their access to a diverse range of publishers allows clients to reach a wider audience and achieve their marketing goals."
Giles Henderson
Global Media Consultant
"As we broaden our digital audio strategy, Audacia has proven to be a trusted partner."
Lacey Ewin
VP Digital Lead
Who we work with
Two sides, one partner.
For advertisers
Advertising agencies, brands, and small and medium-sized businesses
Audacia makes audio advertising simple, in every language, in every market. We plan your campaign, produce your ads in 50+ languages with native-speaker talent and AI voice production, and run them on the streaming and podcast platforms your audience uses most. Audio is a trusted place to be heard: 71% of US podcast fans feel like friends with their favourite hosts.
71%: Wondery, dentsu & Edison Research, The Fandom Phenomenon, 2023 (US)
- For advertising agencies
- For brands
- For small and medium-sized businesses
For publishers
Podcast networks and streaming publishers
Bring brand budgets to your audio inventory. Advertisers come to Audacia for premium, brand-safe audio and for reach into specific languages, communities and markets. If you publish multicultural or in-language audio, or reach listeners brands find hard to reach, we’d like to talk.
A message from our Founder and CEO, Kym Treasure
Awards & recognition
- Mediaweek Entrepreneur of the Year 2026
- Winner, Tech category, B&T Women in Media Awards 2026
- B&T Women in Media Power List 2026
A message from our Founder and CEO, Kym Treasure
Welcome to our website! I can hardly believe Audacia Audio has been live for over four years, across multiple countries. In that time we’ve run over 3,500 campaigns and worked with some of the biggest brands in the world, including McDonald’s, Audi, Porsche, Volvo, Mastercard, OPPO and Wise, as well as local and federal government agencies in several markets. You can see some of that work in our case studies.
Why did I build Audacia? I’ve spent over twenty years in advertising sales and management across media owners and agencies, five of them as a director at Spotify in Southeast Asia, and the lesson that stayed with me is simple: people remember and connect with your audio ad when they hear it in their native language.
Audio is the most personal marketing channel there is, reaching consumers one to one through their headphones. It’s in someone’s ears on the commute, in the kitchen, at the gym, walking the dog. Music drives culture, and podcasts report on every shift through your favourite celebrities, hosts and comedians.
As the world becomes more multicultural than ever, we saw a gap: brands, marketers and media agencies needed a way to plan across locations, languages and cultures without the complexity.
That’s where Audacia comes in. We help you reach consumers globally, through one vendor, in any language. Speak to them in their native tongue, back it with an omnichannel retargeting strategy, and the whole campaign works harder while your ad becomes far more memorable.
And we keep evolving. Our latest product launches, including Digital Out of Home and Shoppable Audio formats, extend what you can do with us well beyond the headphones.
We’re here to help you reach your customers, in any language, across every channel. Reach out to us today to find out how.
Kym Treasure
Founder & CEO
Ready to hear what audio can do for you?
- One team for every market and language, live in a week or less
- Your audio ad made for you, if you need one
- A report from our team that shows what it delivered
FAQ
Questions we hear a lot.
Understanding programmatic audio
What is programmatic audio advertising?
Programmatic audio advertising uses technology to buy and deliver ads across digital audio environments, including music streaming and podcasts. Audacia helps brands and media agencies plan and manage campaigns across premium audio inventory, with support for audience strategy, creative production, campaign delivery and measurement. This brings the right expertise together to help advertisers reach relevant listeners across platforms and markets.
Where can my audio ads appear, and what premium inventory can Audacia access?
Audacia connects advertisers with premium audio inventory across leading platforms such as YouTube, iHeartRadio, Spotify, Netflix, BBC Sounds, and more, spanning music streaming services and podcasts. The available publishers, placements, and formats depend on the target market, audience, and campaign objectives. Our team can recommend suitable inventory based on your brief, balancing reach, relevance, and the listening environment.
What advertising solutions does Audacia offer?
Audacia offers a growing suite of advertising solutions designed to help brands reach and engage audiences across different channels and formats. These include:
- Language Targeting: Reach audiences based on language preferences across markets.
- Programmatic Audio: Deliver ads across music streaming and podcasts.
- Second-Screen Retargeting (SSR): Extend audio campaign exposure through digital advertising across eligible websites and apps.
- Digital Out-of-Home (DOOH): Connect with audiences through digital outdoor advertising placements.
- Shoppable Audio: Explore interactive audio experiences that connect listeners with products or shopping opportunities.
Our solutions continue to evolve as new advertising opportunities and formats become available.
Can Audacia create multilingual audio ads for multicultural audiences?
Yes. Audacia supports audio ad production across 50+ languages, helping brands communicate with audiences across markets and language communities. Effective multicultural advertising involves more than translating a script: the language, voice, tone and cultural context should fit the audience. Tell us which communities and markets you want to reach, and we can discuss suitable creative and production options.
How does audience and contextual targeting work in programmatic audio?
Audio campaigns can be planned around factors such as geography, audience characteristics and the content or listening context. Contextual targeting can help align an ad with relevant podcast categories or audio environments, while other targeting options depend on the available inventory and campaign setup. Audacia works with you to select an approach that fits your audience, objectives and budget.
Reaching audiences via Omnichannel solutions
Can I combine audio advertising with DOOH and second-screen retargeting?
Audio can form part of a broader omnichannel campaign. Depending on the market and campaign setup, Audacia can help explore audio alongside digital out-of-home (DOOH), and second-screen retargeting that follows eligible audio ad exposure with digital ads across websites or apps. The available channels, matching approach and measurement options should be confirmed against your brief before launch.
Planning a campaign
How much does an audio advertising campaign cost?
Campaign costs depend on factors such as target markets, inventory, audience targeting, campaign duration and creative production requirements. There is no single budget that suits every campaign. Share your objectives, timing and indicative budget with Audacia, and our team can recommend an approach suited to your needs.
Can Audacia produce the audio ads for my campaign?
Yes. You can brief Audacia even if your audio creative is not ready. Our team can support audio ad production, with options that may include script development, voice selection, production and final delivery. Multilingual production is available across 50+ languages. The right production approach and timing depend on the brief, languages and approvals required.
How do you measure audio advertising campaign performance?
Campaign reporting depends on the media plan, publisher and tracking setup. Depending on the campaign, reporting may include delivery and engagement metrics, while suitable attribution solutions can help connect audio exposure with downstream actions. Audacia will clarify the available metrics and measurement approach during planning so expectations are set before the campaign goes live.
How quickly can an audio advertising campaign go live?
Launch timing depends on the campaign plan, inventory availability, creative readiness and approval process. If audio production or multiple languages are required, those steps need to be included in the schedule. Share your target launch date in the brief and Audacia can confirm a realistic timeline for your campaign.
For agencies and media buyers
Does Audacia work with media agencies, brands and businesses directly?
Yes. Audacia works with media agencies as an audio specialist partner and also supports brands and organisations directly. We can help with campaign planning, inventory recommendations, creative production, campaign execution and reporting, with the scope shaped around your team’s needs and existing media workflow.
Can we access Audacia’s audio inventory through our own DSP?
Agencies and trading teams that prefer to use their own demand-side platform (DSP) can enquire about accessing eligible Audacia inventory through a private marketplace (PMP) or other supported buying setup. Availability depends on the DSP, market and inventory. Tell us which platform you use and where you plan to advertise so our team can confirm the options.
What happens after I submit an audio advertising brief?
Audacia reviews your objectives, audience, target markets, budget, timing and creative requirements. We then recommend a campaign approach and outline relevant inventory, targeting, production and measurement options. If something important is missing from the brief, the team will clarify it before confirming the plan and next steps.